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Retail Marketing Manager

Job Title: Retail Marketing Manager
Contract Type: Permanent
Location: Chertsey
Salary: £65,000
Start Date: ASAP
REF: ASH16020DS1_1498581298
Contact Name: Daisy Scott
Contact Email:
Job Published: almost 2 years ago

Job Description

A well-known, long standing organisation located in Chertsey are looking for a Marketing Manager with a strong background working within retail marketing to join their team and assume responsibility for the creation and execution of direct and in-direct marketing plans. With a strong focus on defining the companies strategy, guiding the message to clients about the business transformation from print to digital.

Specific knowledge of IT solutions, supporting customer enhancement/retention within the retail sector is essential. Along with Retail marketing experience, you will have developed vendor marketing plans and managed the full marketing mix - Direct mail, email campaigns, events and online programs.

This is a standalone strategic and tactical role where you will be responsible for creating integrated marketing programmes to increase awareness and generate demand for the organisation.

Responsibilities include, but are not limited to:
*Lead the local marketing strategy and execution in UK
*Manage co-marketing lead generation campaigns and funds to drive new business through partners and resellers
*Market intelligence and research for retail and hospitality and competitor information
*In-country budget management, project management and agency management
*Copywriting and content creation for internal and external materials (newsletters, email comms and landing pages)
*Liaise with industry publications and press to support news, events and other marketing activities

To be suitable you will have:
- A retail marketing background
- Hands-on and strategic experience is essential
- A minimum of 5 years' experience in B2B marketing
- Experience developing and executing marketing strategies
- Knowledge and skills in email marketing platform - Pardot
- Excellent written and verbal communication skills
- A relevant degree in marketing/business

This is a permanent role offering a base salary of £55,000 plus a £5,000 car allowance and a corporate bonus scheme of circa £5,000. Offices are based in Chertsey.