Head of Marketing - Hertfordshire - £60,000
|Job Title:||Head of Marketing - Hertfordshire - £60,000|
|Location:||Welwyn Garden City, Hertfordshire|
|Salary:||£50000 - £60000 per annum|
|Contact Name:||Denis OSullivan|
|Job Published:||9 months ago|
In this business critical role you will report directly to the CEO and have full responsibility for developing the marketing strategy of the Group. You will provide inspirational leadership to the small marketing team (3 reports) and will manage an annual budget in excess of £1m.
The successful candidate will have a proven track record of leading successful marketing teams and will be a confident and energetic communicator. The role will centre on B2C marketing within the travel industry and it is expected that you will have an incisive understanding of both offline and online marketing, allied to the interpersonal skills required to nurture key relationships with internal stakeholders and external agencies.
You will create marketing campaigns that will inspire existing customers and engage with new customers too. You will bring robust analysis to the business, optimise the ROI of the marketing budget and deliver a new CRM system to develop a clear segmentation strategy. In addition to this, you should have a keen insight into consumer market trends as well as competitor activity, and foster a culture of continuous innovation and improvement.
This represents an excellent opportunity for a personable Head of Marketing to make a significant contribution at a growing business with a friendly ethos and good range of benefits. Please CLEARLY state all relevant technology experience on your CV to stand the best chance of securing an interview. Please quote job ref: ASH17111DO in your subject line.
The Ashdown Group Ltd acts as an employment agency in respect of permanent vacancies and as an employment business in respect of temporary vacancies.
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