Click Fraud Protection


CRM Manager

Job Title: CRM Manager
Contract Type: Permanent
Location: City of London
Salary: £45,000
REF: ASH16753IN_1522231012
Contact Name: Iona Newton
Contact Email:
Job Published: about 1 year ago

Job Description

A fast growing, dynamic and innovative digital entertainment business are seeking a CRM Manager, who is fluent in one of the Nordic languages, to join their expanding team to help run the brand operationally.

Reporting to the Head of Brands, the CRM Manager will be responsible for all steps from planning the campaigns to evaluating them, while working with the stakeholders to improve the campaigns, looking at communication, targeting, conversions and offers. Central to your work will be the 'customer journey' and consideration given to how to retain, reduce player churn and customer lifecycle in general.

You will play an integral part within the team, liaising with the campaign, product and country managers, taking responsibility on what tools to use, how to improve them and discussing this with the Business Development, Tech or DBA teams. In addition, you will be expected to have excellent knowledge of A/B split testing tools and must be able to communicate effectively.

Additionally, the successful candidate must have proven experience managing a team as you will be required to mentor, support and lead the brand and telesales teams.

To be considered for this position you must;
-Speak fluently in one of the Nordic languages (Swedish, Norwegian or Finnish) or be familiar with operating in the Nordic territory.
-An interest or background in digital entertainment.
-Have proven experience using campaign management and email marketing tools.
-Be familiar with A/B testing tools

Interest or experience working within online gaming, betting, casino, Sportsbook industries, would be particularly advantageous for this role.

Here they have an amazing, modern office with added perks such as cosy sleeping pods, ping pong, FIFA and darts among many fantastic facilities. This is a fun, professional and high performing business that can offer you a starting salary of up to £45,000 basic plus fantastic benefits, such as heavily subsidised gym, good pension scheme and flexible working. If you are interested in being part of this fun, dynamic and hard working team, please send your CV quoting the reference number ASH16753IN.

The Ashdown Group Ltd acts as an employment agency in respect of permanent vacancies and as an employment business in respect of temporary vacancies.