The impact of technology on businesses across the globe continues to be hugely significant, with businesses altering their day-to-day duties in order to keep up to speed with competitors.
If businesses are not properly prepared for the future, they could quickly fall behind as a result of fast-paced innovation in their industry. To make sure your staff are properly up to date with the latest trends, managers must be aware of new innovations in their industry.
Employers need to make sure they keep up with their competition, or they could find more difficulties in attracting and retaining their top talent.
This means attending industry events, networking with like-minded professionals and identifying top upcoming trends in the market. If you are able to spot the next big thing before it happens, you can boost your authority online and attract top candidates.
By setting a strong leadership example, you can also help retain existing staff, assuring them that they can continue to develop their career in the same company.
Offer opportunities for upskilling
Many employees are attracted to businesses that offer strong personal development. Whether this is in the shape of internal opportunities or new qualifications, giving workers the chance to better themselves will always be an appealing prospect.
Instead of simply looking for new employees with the latest abilities, it can be easier to develop existing staff, as they may already have transferrable skills. This way, you can maximise the value of current workers and save money.
Perhaps speak with relevant bodies to find options for new qualifications that your team will appreciate, then advertise the benefits of these to your staff.
Identify the unique skills you need
Although some of the skills required by your business can be taught in-house, there is some expertise that simply needs to be provided externally.
Data analysis in particular is growing into one of the most in-demand skills in the business world, especially as mobile devices continue increase the amount of information processed by companies.
With processes such as the Internet of Things (IoT) and cloud computing both continuing to grow in the sector, hiring individuals with a strong background in these areas could make an enormous difference to your business.
By not bringing staff with this kind of expertise on board, companies could be at risk of falling behind.
Keep up to date with the latest buzzwords
It is easy to lose track of the smorgasbord of new terms that circulate throughout new industries every year, but it’s important to make sure job descriptions are written with terms that engage jobseekers.
With this in mind, spend time on LinkedIn to see the latest trends discussed in your sector and identify the kind of phrases currently in use. It may be the case that you already have strong knowledge of a field such as SEO, but aren’t sure what the latest buzzwords mean.
Take a look at the job descriptions made by other businesses, too. Examine how they are advertising their roles and how you could improve on their efforts. Perhaps they are not informative enough, or not sufficiently engaging. Whatever the case, researching competition will provide tips on what you should and should not do.
Offer flexible working where possible
Advancements in technology mean that tasks that could previously only be completed in an office can now be carried out remotely.
These changes in technology, combined with an increasing recognition of better work-life balance, means that employees are now looking for roles that give them more flexibility. Whether it’s the option to work from home when necessary, or opportunities to change working hours, applicants are likely to want a say in their shift times.
By providing this flexibility to workers, you will stay competitive and could attract some of the top talent in your industry.
Posted by Jon Aspinell on 26th July 2017
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