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Reference:
ASH10149PC
Title:
Online Marketing Manager
Description:
A multinational company based in Covent Garden requires an online marketing manager to initially manage a large project for delivering, maintaining and developing a new website and once the project is complete, to then look after the full online marketing mix. This is a marketing and communications role with a specific and significant focus on website management.
This role is responsible for the day-today management and maintenance of the website. This includes drafting on-page copy, developing site structure, planning and implementing site structure and usability testing and search engine optimisation (SEO)
• Develop internal thinking on website strategy, development and promotion.
• Work closely with a web agency to plan and implement site improvements and enhancements based on A/B testing and split testing.
• Manage the day to day updating of website content (copy, images, links, and folder structure) using a Content Management System (CMS).
• Research and write content including articles and news
You will then look after all aspects of online marketing including PPC, Google Analytics, Social Media and Email Marketing.
Experience of managing agency relations previously would be a huge benefit as some of the above will be done using an agency.
• Website Management
• Online Marketing
• Based in Covent Garden
This job is no longer being advertised.
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